T.H.A. defends $3 million spent on travel to market destination Tobago.
Scarborough, Tobago – The Division of Tourism, Culture, Antiquities, and Transportation is defending the $3 million spent on travel to promote Tobago over the last fiscal year.
During an appearance before the Public Administration and Appropriations Committee of Parliament, administrators were questioned on whether these travel expenses actually led to more tourist arrivals. This public discussion highlights the ongoing need to show a clear return on investment for the island’s tourism marketing efforts.
